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“Marshall Kilburn Portable Wireless Speaker” has been added to the compare list
“Catit Go Natural Pea Husk Clumping Cat Litter” has been added to the compare list
“All Day Speckle Wave Cardboard Cat Scratcher Pink” has been added to the compare list
“Korea Long Sofa Fabric In Blue Navy Color” has been added to the compare list
“Raw&Frash Beef Bulk Pack Cat” has been added to the compare list
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“Letter Printed Cushion Cover Cotton” has been added to the compare list
“Frisco Guacamole Hide & Seek Puzzle Plush Squeaky Dog Toy” has been added to the compare list
“Apple iPhone Retina 6s Plus 64GB” has been added to the compare list
“Catit Nibbly Salmon Cat Treats” has been added to the compare list
“Higgins InTune Natural Parrot Food” has been added to the compare list
“Advance Adult Dry Cat Food Salmon” has been added to the compare list
“Magic Bullet NutriBullet Pro 900 Series Blender” has been added to the compare list
“Purina Pro Plan Veterinary Supplements Joint Care Canine Joint Support Supplement” has been added to the compare list
“Pets at Home Explorer Marl Hooded Pet Bed” has been added to the compare list
The Butchers Dog Chicken & Veg Frozen
Hill’s Science Diet Adult Sensitive Stomach & Sensitive Skin Chicken Recipe
Rogz Classic Dog Collar
Marshall Kilburn Portable Wireless Speaker
Grand Slam Indoor Of Show Jumping Novel
Korea Long Sofa Fabric In Blue Navy Color
Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.