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“Pure Life Natural Boost Chicken Kitten” has been added to the compare list
“Tropiclean Fresh Breath Cat Oral Care Kit” has been added to the compare list
“Raw Paws Compressed Catnip Ball” has been added to the compare list
“Hill's Science Diet Natural Baked Light Biscuits with Real Chicken” has been added to the compare list
“Higgins InTune Natural Parrot Food” has been added to the compare list
“Simple Plastice Chair In White Color” has been added to the compare list
“Trixie Exercise Wheel” has been added to the compare list
“SuperFish Aqua-Flow 50 Aquarium Internal Filter” has been added to the compare list
“Prime100 Spd Raw Chicken & Vegetable” has been added to the compare list
“Juni Logo Dog Harness Green” has been added to the compare list
“Purina Pro Plan Veterinary Supplements Joint Care Canine Joint Support Supplement” has been added to the compare list
“Pets at Home Speckled Dog Bowl” has been added to the compare list
“biOrb LIFE LED Aquarium” has been added to the compare list
“Aqua One Aquis Canister Filter 750 Series II” has been added to the compare list
“All Day Speckle Wave Cardboard Cat Scratcher Pink” has been added to the compare list
“Sleeve Linen Blend Caro Pane Shirt” has been added to the compare list
“Michu Closed Cat Litter Box” has been added to the compare list
“Advance Adult Dry Cat Food Salmon” has been added to the compare list
“EPSION Plaster Printer” has been added to the compare list
The Butchers Dog Chicken & Veg Frozen
Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.